Lunch ‘n Learn to focus on city demographics

Wednesday, December 5, 2018

LE MARS — Furthering education and gathering information helps set businesses and organizations up for success, especially when that information revolves around demographic statistics. To help local business acquire and understand those statistics, the Le Mars Area Chamber of Commerce is hosting a Lunch and Learn in the Le Mars Convention Center Upper Level Board Room from noon to 1 p.m., Monday, Dec. 10.

“We have a speaker coming up from the Des Moines Main Street Office, Robin Bostrom, to speak on ESRI data,” said Main Street Manager Mary Reynolds. “We do hope people take the time to come to this luncheon and learn more in-depth information. It’s good for bankers, realtors, anyone who’s involved in recruitments.”

ESRI, which stands for the Environmental Systems Research Institute, offers a range of information gathered to aid businesses and organizations in catering their services to their unique community needs.

“This breaks down every kind of category you could possibly imagine from economic to ethnic to age,” Reynolds explained. “She’s going to share all those things and we’re going to be sending people home with print outs of that information.”

During the luncheon, attendees will not only discuss current demographics but also future projections.

“This is information that is compiled on a yearly basis that you can draw on for your county, your town, etcetera,” Reynolds shared. “It’s a lot of demographic information. She will be sharing this information on the current statistics that we have, then she’s going to look at the year 2023 for what they’re forecasting for our community — population growth, what they’re seeing, what the trends should be.”

The Le Mars Area of Chamber of Commerce holds similar luncheons every quarter.

“It’s pure educational,” Reynolds explained. “Professional development and education on topics that they might not normally receive.”

Reservations are a must to attend the event and can be made through calling the chamber office, 546-8821.

“Anyone is welcome to come, pay the $12, and enjoy lunch with us,” Reynolds said.

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