The Iowa DOT wants to sell naming rights for its rest areas. Maybe Charmin will be willing to spend big bucks if its logo can appear in every stall, but not Tidy Bowl. They wouldn't run the risk of a dirty one. Remember Mr. Whipple of the "Please don't squeeze the Charmin," commercials? From 1964 to 1985 he made $300,000 a year while working 12 days a year. He has been dead for more than five years but repeats occasionally pop up.
According to Charmin makers Procter & Gamble , a 1978 survey found that "Mr. Whipple" was the third best-known American, behind former President Richard Nixon and evangelist Billy Graham, all beating the then President Jimmy Carter.
Locally, the City could make some big bucks, too. Bankers could 'buy' the stalls in the restrooms at the parking lot south of Plymouth Street -- "Make your next deposit with us." Urinals could feature seasonal notes like, "Pee-Wee tryouts next week."
Shoppers in downtowns once had few potty choices. Most stores either did not have a suitable facility, or were reluctant to allow access. Except for restaurants, service stations, and bars they were rarely marked, and those often said, "For Customers Only." My favorite was at JC Penney's, in the basement and far to the back!
Speaking of questionable deals, the University of Iowa athletic department has approved a four-year marketing agreement with Anheuser-Busch. While the University campaigns for responsible consumption of alcohol, they will let logos for Anheuser-Busch beer products and Iowa's Tigerhawk share space.
The phrase, "Responsibility Matters," will also be used. Proceeds from the beer deal will fund the university's program to reduce binge drinking. What a tangled web we weave.
An observation; Newspaper photographers better look for a new occupation, or become photo-journalists. The quality of cameras has increased a lot, and the results prove it. The Sentinel photos are great, including most of the 'submitted' ones.
UH -- How do they know?! The Los Angeles Times says, "A new analysis of the 2010 census shows that the once-a-decade head count was highly accurate, but that it undercounted several groups that have often been hard for government enumerators to tally effectively, including blacks, Latinos, young men and renters."
To answer my question, I guess they did a sample re-count, which 'revealed' that the census missed about 2.1% of black Americans and 1.5% of Latinos, - Interestingly, these undercounted groups tend to vote Democratic.
One report says, "Broken down by age, men 18 to 29 and 30 to 49 were more likely to be missed in 2010 than other age groups, while women 30 to 49 were over-counted." I have no argument with the women's statistics but will guarantee you that the men's groups listed are not the age group most likely to be broken down.
Minority births made up 50.4 percent of U.S. births in the 12-month period ending July 2011. This is a steady trend, as the figure in 1990 was 37 percent. Minorities increased 1.9 percent to 114.1 million, or 36.6 percent of the total U.S. population. Oh -- remember when women were considered 'minorities?!'
After not turning it on for more than a year, I finally am removing the television set from my office. I get all the entertainment I can handle with swallows nesting above the window four feet from my desk, and the kitten Callie (My son Jordan has her sister, Alley) perched on the window sill. Watching them I don't need CNN, FOX or Dr. Phil.
Another problem is that some days it takes me hours just to get through the funny/serious emails - maybe it wouldn't take so long if I didn't ogle some.
What to do? When you receive an email damning President Obama, or any nationally known figure, that is outdated, or simply untrue, should you (a) 'straighten-out' the sender; (b) email everyone on the distribution list; (c) ignore it; (d) ignore it only if it affects liberals? Oh such a dilemma.
LE MARS BICYCLISTS ATTENTION; The Le Mars 'wheelmen' met last Friday evening at the race track and organized a club. They will meet for racing each Friday evening. About a dozen were present at the organization. Alex Adams was elected captain and Cliff Brown, lieutenant. Let every one who is in any sense master of a bicycle be on hand Friday evenings. The riding of a wheel is one of the modern day exercises in which there is not only pleasure and health, but also much mobility. (Sentinel, August 21, 1893)
Founded in 1880 as the League of American Wheelmen, it is now the League of American Bicyclists
Don Paulin, email@example.com, 7557 30th Av, Norwalk, IA 50211 - 515-201-7236